In this training, you’ll learn the fundamentals of LinkedIn. Many people join and connect but never really understand how to leverage the features and optimize their profiles to help them meet their goals. Whether you’re looking for a job or trying to find new clients, this is a platform boasts opportunity if used in the right way.
We’ll go through all the critical areas of your profile, you’ll learn how to customize your feed, and set your account up so you’re using LI in a strategic way. With just 10 minutes a day on the platform, you’ll be able to network, learn, and stay in the know within your industry.
LinkedIn Fundamentals 101
Introduction and Overview
Welcome to LinkedIn Fundamentals 101
This lesson has two videos and be sure to watch both!
How To Show Up In Search On LinkedIn
Learn how to create a LinkedIn custom profile url and write a headline that helps you get noticed in LinkedIn search!
A Winning Professional Summary
Learn how to write a winning LinkedIn about area for optimizing your profile to show up to recruiters and potential clients.
Featured Content and Education Area
Featured content is a great place to show what’s important to you and highlight your accomplishments or best perspectives. Remember to have two tabs open so you can bounce between and implement what you learn into your LinkedIn account.
Customizing Your Feed With Hashtags
This is the best feature on LinkedIn (to me, anyway!). This will give you the ability to customize your home feed based on your interests on any given day. Remember to follow hashtags before completing the lesson!